Inches-A-Weigh
summer campaign

This was a summer campaign for Inches-A-Weigh, a weight loss company. The campaign would roll out in 3 phases including billboard design, web banners, web design revamp and online advertisements. The objective was to target working women, age 30-55 who are looking to lose a few pounds and encourage them to join Inches-A-Weigh to get their summer body.